12/04/2011
Exposure!
29 fighters accepted this assignment
12 fighters submitted a video
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BF helps Japan!



Summary

Brandfighters keeps a close eye to the world. Ofcourse we too noticed the tragedy that hit Japan. That's why we think it's time to make good use of our creativity and help them! We do this together with student agency LINQ. 

 JAPAN
A big earthquake and tsunami have led to the (near) destruction of almost 150.000 houses. More then 16.000 people are still missed and there are 200.000 evacuees that are forcefully staying in shelters. Obviously Japan needs help. How can we help?

 THE NETHERLANDS HELP JAPAN
The Dutch Red Cross started an action campaign to help Japan. The idea is to activate the people in the Netherlands, to do something to support and help Japan on wednesday the 13th of april. The big kickoff is in the Amsterdam Arena, where artists perform in a benefit concert and where Ajax plays the Japanese football club Shimizu S-Pulse. Check the campaign website for more info.

 VIDEO ASSIGNMENT
We want to ask you to make a video with a clear Call to Action:

“Make a strong and inspiring video that activates students to help Japan.”

We're looking for original and strong video's that make people want to support Japan and donate on account 6868 of the Red Cross. You can go two ways to visualise this message; a video that motivates people to donate money, or a video that shows other activities to raise money. Examples are to organise your own benefit event with a group of friends, or use the saved tips from your work for the right cause. Whatever things you can think about that help and support the people suffering in Japan. What can you do?

 DEADLINE
We'd like to use the videos on the campaign day (13 april) so the sooner you can upload a great video, the better. Use your talent for social good! An impressive video can make a lot of impact!

 EXPOSURE
As you propably allready understand, we can't give avay prize money like we use to. But because it is for the right cause, we'd really like to see your support! What we can do, is give your videos the right attention. We'll send the best videos to all Dutch student associations and try to air them live in the Amsterdam Arena on the 13th of april. Also, we'll try to give the best videos national media attention, via the pressnetwork of LINQ.

 Show the world what you got and Let's Fight!

Before you begin!
Please make sure you are logged in. Accept the assignment by clicking the "accept assignment button" to the right. Read the full briefing before you start making your video. This way you know you are doing the right thing.




how does it work?

  • 1. Accept an assignment
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  • 3. Submit and upload your video
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  • 4. Approval mode
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  • 5. Visible mode
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