Frequently asked questions (FAQ)
Q: What is Brandfighters?
A: Brandfighters is an online network that organizes non-stop video and concept contests for young creatives. As a young creative you create a video or a concept for top brands. Brandfighters has already teamed up with Go Fast, Heineken and Hi. Brandfighters brings young creatives in contact with top brands and we give you a little push in the right direction (towards the industry). In addition, you can work on your portfolio, use your creative egg and win prize money!
Q: What kind of contests can you participate in?
A: At Brandfighters you can join video contests and concept contests for top brands.
Q: What is a video contest?
A: For a video contest we ask young creatives (you!) to make a video for a top brand. This can be any online video, from a commercial to a short film. The brand will use the video on the internet to reach their young target audience.
Q: What is a concept contest?
A: For a concept contest we ask young creatives (you!) to make a concept for a top brand. When you join the contest, you will work out an idea for a branded video (for example a commercial) for the product of a brand, or for the brand itself.
Q: Who can become members of Brandfighters?
A: Anyone who is creative or who engages in a creative activity can join Brandfighters. Creativity is a broad concept and we like to keep it that way! Our database includes directors, camera people, screenwriters, editors, marketers, animators, creative and solution-oriented thinkers. Beginner or advanced: everyone will find a place at Brandfighters.
Q: Can I join Brandfighters if I’m not from The Netherlands?
A: Yes you can! Brandfighters was launched in the Netherlands, but is now an international network. Anyone can join Brandfighters, from any nationality.
Q: Why should I join Brandfighters?
A: You can work on your portfolio, get in contact with top brands, get feedback from professionals and win prize money.
Q: How can I register?
A: Registration at Brandfighters is quick and easy. To become a member of Brandfighters, you will create your own account. On the homepage you will find the Join Now button. When you press this button, you are asked to fill in details including your username and you must accept the terms and conditions. When you’re done you will receive an email with instructions to activate your account.
Q: When I join Brandfighters, am I required to participate in contests?
A: Registration is free and without obligation. You will be informed by mail or through your profile about the latest contests. You can choose whether you want to join a contest and how involved you want to be.
Q: What are quarterly prizes?
A: Besides the usual prizes for the top 10 at a video contest, Brandfighters have additional prizes: the quarterly prizes! Every fourth video contest, Brandfighters will decide which participants have performed the best in that period (+/- one quarter).
The top three winners will be awarded the following cash prizes:
First € 3000
Second € 2000
Third € 1000
(Note: this amount is exclusive 29% tax on gambling)
After 16 contests, the first place winner wins a trip for two to the film studios in Hollywood!!
Q: What is a ranking?
A: After every video and concept contest, points are awarded to all participants and the list is then sorted by descending points. The first place winner is the contestant with the most points and the last participant receives the least points.The ranking list is a permanent list and points can be accumulated.
Q: What can I do with my account?
A: Each Brandfighter has his own account. In this personal account you can place additional information, you can store your own videos and you can follow other Brandfighters or be followed. Also, each account has its own message box.
Q: How can I invite friends?
A: Go to the profile page of the person you want to be friends with.
Click "Follow this fighter" to follow his activity.
Q: What is a Brandfighters blog?
A: The Brandfighters blog keeps you informed about the latest news and videos. At the blog you can also meet other creatives, react to the latest videos and ask for tips.
Q: Where can I search for videos?
A: On the website you will find different menus. Are you looking for a video? Click on the menu “submissions”. Here you will find all the media of Brandfighters. You can find videos easily by using the sort function (for example: sort by most recent).
Q: I represent a brand and want to place a contest on Brandfighters. How does it work?
A: Click here.
Q: How can I upload my video?
A: First of all you have to sign in to the video contest by accepting the assignment. Your participation is indicated on your personal account. You can upload your video on the Assignment page. Once you have uploaded a video, it must first be approved by the brand’s judges. Approval of your video will be shown on your personal account and you will be able to change/delete the video.
Q: What size should my video be?
A: The best video formats are: H.264, MPEG-2, MPEG-4. Try to keep file size of your video as small as possible, preferably less than 100MB.
Q: In what language should the video be?
A: This can vary between video contests. The briefing notes will tell you which language you should use.
Q: In what language should my concept be written?
A: Your plan could be written in Dutch or English.
Q: What is a concept?
A: A concept begins with a good idea. You will work out an idea for a video (commercial), a product or a brand. A concept is nothing more than a short and concise description of an effective idea or a solution. Creativity and innovation are important elements.
Q: Which elements make a good concept?
A: Everybody is free to create his concept in his own way, but the following element is mandatory in the concept: a short and concise explanation of the idea. This is approximately one A4 long. You can upload your concept as a PDF file or a video file.
Q: Who can participate in concept contests?
A: The concept contests are there for anyone who has a good idea and knows how to develop this idea in a creative way. So: creative thinkers!!
Q: What kind of software do I use to create my concept?
A: You can upload your concept as a PDF file or a video file. Next to the mandatory elements of a concept, you are free to add extra elements like a storyboard, a moodboard or another screen impression.
Q: How will the jury evaluate the concept?
A: The jury will evaluate the concept based on the idea itself and its relevance. The components are judged on their creativity, purpose and innovation. Other issues such as layout and attractive language can make a positive contribution to the total image, but they won’t be judged in the same way.
Q: How can I upload my concept?
A: You can upload your concept on the assignment page. This is only possible if you are a member of Brandfighters. Registration is free and an account is easy to create.
Q: What about the legal ownership of my concept?
A: When you submit a concept to Brandfighters, you will keep legal ownership. However, by accepting the terms and conditions you give Brandfighters and the principal the right to use your submitted material in their own way. If you do not accept the conditions, it is not possible to participate in a concept contest.
Q: Is it possible to participate in more than one concept contest at the same time?
A: Yes, you can participate in an unlimited number of contests.
Q: Is it possible for several people to send in one concept?
A: Yes, but only under one (user)name. Tip: create a separate account with your group’s name.
Q: Do I have to pay tax on the prize money?
A: The prizes listed on the site are gross amounts. Prize money is subject to gambling tax. This means that amounts above 454 EUR are subject to 29 percent tax. Brandfighters will ensure that you receive the net amount, so that you do not have to settle this with the tax office yourself.
